Kayla Bartkowski/Getty ImagesAdvertisers hope TikTok can return to the US soon after a ban that will likely take effect Sunday.TikTok's future in the US now seems to hinge on President-elect Donald Trump.Advertisers say a long US shutdown will degrade TikTok's value because users will flee.If TikTok returns to the US after "going dark," would advertisers come back, too?That was the big question floating around the ad industry on Friday after the…

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Advertisers worry about the TikTok ban's damage while holding out hope the app won't 'go dark' for long

If the app is banned, the consultancy estimates that Instagram and Facebook, from Meta, will absorb 22.8% and 17.1% of ad spending on TikTok, while YouTube would capture around 10%

Se o aplicativo for banido, a consultoria estima que Instagram e Facebook, da Meta, absorvam, 22,8% e 17,1% dos gastos com anúncios no TikTok, enquanto o YouTube capturaria cerca de 10%

TikTok perderá anunciantes nos EUA, mesmo com intervenção de Trump, diz eMarketer

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Roberto Irineu Marinho

Brazil

TikTok will lose advertisers in the US, even with Trump's intervention, says eMarketer

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US President-elect Donald Trump has reacted to the decision of the United States Supreme Court, which supported the possibility of banning the TikTok platform if it is not sold by its current owner by next Sunday. The decision has caused great uncertainty for users and businesses that rely on the famous app, while the 78-year-old, who has been a fierce critic of TikTok, stressed that ultimately he will have the final say on the future of the app.

Presidenti i zgjedhur amerikan, Donald Trump, ka reaguar ndaj vendimit të Gjykatës së Lartë të Shteteve të Bashkuara, e cila mbështeti mundësinë e ndalimit të platformës TikTok nëse ajo nuk shitet nga pronari aktual deri të dielën e ardhshme. Ky vendim ka shkaktuar një pasiguri të madhe për përdoruesit dhe bizneset që mbështeten në aplikacionin e famshëm, ndërsa 78-vjeçari, i cili ka qenë një kritik i ashpër i TikTok, theksoi se përfundimisht ai…

Vendimi i Gjykatës së Lartë amerikane për TikTok, reagon Trump: Do ta shihni se çfarë do të bëj

Telegrafi

US Supreme Court ruling on TikTok, Trump reacts: You'll see what I'll do

Kayla Bartkowski/Getty Images
Advertisers hope TikTok can return to the US soon after a ban that will likely take effect Sunday.
TikTok's future in the US now seems to hinge on President-elect Donald Trump.
Advertisers say a long US shutdown will degrade TikTok's value because users will flee.
If…

BizToc

Advertisers hope TikTok can return to the US soon after a ban that will likely take effect Sunday.TikTok's future in the US now seems to hinge on President-elect Donald Trump.Advertisers say a long US shutdown will degrade TikTok's value because users will flee.If TikTok returns to the US after "going dark," would advertisers come back, too?That was the big question floating around the ad industry on Friday after the Supreme Court upheld a law f…

Jingletree

pcgamer

Future plc

Future US

So is the US banning TikTok or not? The Supreme Court says go for it, but it's up to Trump now: 'You're going to see what I'm going to do'

Biden leaves TikTok ban decision to Trump. Supreme Court upholds ban on security grounds. TikTok’s U.S. future hangs in the balance. The outgoing Biden administration has announced that the decision to enforce a ban on the popular Chinese app TikTok in the United States will rest with the incoming administration of President-elect Donald Trump. Press […] The post TikTok Ban: Biden Says Trump Will Decide App’s Future appeared first on EkoHotBlog.

ekohotblog.com

TikTok Ban: Biden Says Trump Will Decide App’s Future

The US Supreme Court has ruled that the TikTok-targeting sell-or-be-banned law passed by US Congress last year - banning TikTok within the USA unless China-based owner ByteDance sells the app - does not violate the First Amendment free speech rights of either TikTok or the American creators who publish content on the platform. Therefore the TikTok ban due to go into effect on Sunday will go ahead - sort of. It’s been confirmed that current Presi…

Advertisers worry about the TikTok ban's damage while holding out hope the app won't 'go dark' for long

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