Track looks to pump up US fan base ahead of 2028 LA Olympics

Track looks to pump up US fan base ahead of 2028 LA Olympics

After disappointing viewership for the world championships in Eugene, track and field leaders want to generate more buzz for the sport ahead of the 2028 Summer Games

Track looks to pump up U.S. fan base ahead of 2028 LA Olympics

When international track and field officials wanted to place their world championships in the U.S. for the first time, the running mecca that embedded Nike into American culture was the easy choice…

Track looks to pump up U.S. fan base ahead of 2028 LA Olympics

When international track and field officials wanted to place their world championships in the U.S. for the first time, the running mecca that embedded Nike into American culture was the easy choice. But pictures of half-empty stands in a sparkling new 25,000-seat track stadium in Eugene, Oregon, and readouts of…

Track looks to pump up US fan base ahead of 2028 LA Olympics

By EDDIE PELLS AP National Writer EUGENE, Ore. (AP) — When international track and field officials wanted to place their world championships in the U.S. for the first time, the running mecca that embedded Nike into American culture was the easy choice. But pictures of half-empty stands in a sparkling new 25,000-seat track stadium in

Oregon22's half-empty seats: Track looks to pump up fan base ahead of 2028 LA Olympics

Track is a niche sport in the United States when it comes to the fan base, even while the country hosts its first track world championships.

Track looks to pump up US fan base ahead of 2028 LA Olympics

Track is a niche sport in the United States when it comes to the fan base, even while the country hosts its first track world championships