Timing of Easter boosts grocery sales in April

Timing of Easter boosts grocery sales in April

Boosted by the timing of Easter this year, take-home grocery sales in Ireland over the four weeks to April 20 increased by 8.4% compared to the same time last year.

Shoppers spent over €12m as Easter Eggs sales soared

Irish consumers spent more than €12m on Easter Eggs as sales increased by over 6% on last year.. According to Kantar's latest report the late Easter this year provided an extra €15.2m confectionery spend. Over the four weeks to April 20th grocery sales increased by 8.4% compared to the same time last year. The boost in sales was directly linked to the late Easter which fell on April 20th this year. Shoppers visited stores 23 times on average, co…

Dunnes holds the lead as Ireland's top grocer - Shelflife Magazine

Dunnes holds 24.1% market share, with sales growth of 6.5% year-on-year, according to the latest grocery data from Kantar. In the 12 weeks to 20 April, Dunnes shoppers picked up more volume per trip, up 2.2% as well as making more frequent trips, up 0.8%, which contributed a combined €24.4 million to their overall performance. Tesco holds 23.4% of the market, with value growth of 7.1% year-on-year. Shoppers increased their trips to store by 4.2%…

Inflation, Promotions And Easter Eggs Drive Growth In Irish Grocery Market

Latest data from Kantar shows that take-home value sales in Ireland’s grocery market surged up 8.4% during the four weeks to 20 April. Sales benefited from Easter falling later this year, with increased store visits (23 on average) by shoppers (more…) The post Inflation, Promotions And Easter Eggs Drive Growth In Irish Grocery Market appeared first on KamCity.