Holiday Sale | Save 50%
Holiday Sale | Save 50%
Published

TikTok triples US sales on Black Friday despite looming ban

  • TikTok tripled its US sales to more than US$100 million on Black Friday, highlighting the app's increasing popularity despite a possible ban.
  • The TikTok Shop saw a 165 percent rise in shoppers between Black Friday and Cyber Monday, according to the company.
  • Sellers are using TikTok Shop to diversify revenue from platforms like Amazon, with home goods and fashion being popular categories.
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  • 38% of the sources lean Right
38% Right
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