TikTok Launches £3.99 Subscription for No Ads in UK
The opt-in plan will cost £3.99 a month and remove ads from users’ feeds as TikTok responds to UK privacy rules.
- From Monday, TikTok introduced an ad-free subscription service for British users aged 18 and older, priced at £3.99 per month.
- The "consent or pay" model responds to the General Data Protection Regulation and other privacy laws that forbid companies from harvesting personal data for advertising without explicit consent.
- TikTok's Managing Director Kris Boger stated the option provides "greater control over their experience," ensuring the platform continues delivering economic impact for British businesses.
- Social media expert Matt Navarra described the shift as "putting a monthly price on stepping outside of the ad-targeting machine," noting Meta has implemented similar subscriptions.
- Rolling out over the coming months, the tier removes company-delivered ads but excludes sponsored content marked "#ad," with no equivalent subscription yet available for English-speaking users.
20 Articles
20 Articles
TikTok Ad-Free Subscription Plan Launched in the UK, Social Media Giant Introduces Monthly Paid Option To Comply With Data Privacy Regulations | 📲 LatestLY
TikTok has launched an ad-free subscription service in the UK for GBP 3.99 per month. Available to users aged 18 and over, the plan removes advertisements and stops personal data usage for marketing purposes. The move follows strict GDPR requirements regarding user consent, providing a compliant alternative to the platform's traditional advertising-supported model. 📲 TikTok Ad-Free Subscription Plan Launched in the UK, Social Media Giant Introd…
TikTok is launching an ad-free version in the UK
TikTok users in the UK are getting a way to get rid of ads, but it will cost them. On Monday, the social media platform introduced TikTok Ad-Free, a subscription-based version of the service that completely banishes ads. Mashable 101 Fan Fave: Vote for your favorite creator today!It's a very simple affair: Pay £3.99 per month, and you will see no ads. If you don't want to pay, you can continue to use TikTok with ads. The Ad-Free tier does not co…
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