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Taylor Swift Paints Her New Era Orange — and Brands Are Following Suit

Summary by WWD
Since Taylor Swift's announcement of 'The Life of a Showgirl' album, brands have embraced her orange era and search interest spiked on Pinterest.

7 Articles

An analysis of how this color and ‘The Life of a Showgirl’, the American’s next studio album, have shaken the industry yet to see the light

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Grazia broke the news in on Friday, August 22, 2025.
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