Southwest Unveils New Perks for Flyers in Rewards Program Shake-Up
12 Articles
12 Articles
Southwest unveils new perks for flyers in rewards program shake-up
The airline is rolling out major changes for frequent flyers, including new status tiers, added travel perks and more ways to earn and use Rapid Rewards points.
Southwest revamps rapid rewards program, unveils lounge look
Southwest is making some of the biggest changes to its loyalty program yet. The Dallas-based carrier unveiled new tiers and expanded redemption options as its prepares to launch its first lounges in 2027.
Southwest Airlines is introducing unlimited Companion Pass trips as part of a major loyalty overhaul
Your next ticket on Southwest Airlines might come with an unexpected perk: a free ticket for a friend to join you. During a press event Thursday in Texas, the airline announced a revamp of its loyalty program, including a new Platinum loyalty tier that will give customers unlimited Companion Passes to have a friend or family member join them for their travels. Those free flights also won’t be restricted to just Platinum flyers. The brand is also…
Southwest Adds Perks, Bets Flyers Keep Spending as Fares Soar
Southwest Announces Major Loyalty Program For 2027: New Elite Tiers, Companion Pass Changes & More
Southwest announced major changes to its Rapid Rewards loyalty program, effective January 1, 2027. We already covered the change with credit card signup bonuses no longer counting toward Companion Pass. Here are some of the other key changes: Southwest is using Tier Qualifying Points (TQPs) for both elite status and Companion Pass qualification (previously Companion […]
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