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Skydance Is Raising The Price of Its Discovery+ Streaming Service Just One Week After Buying It

The ad-supported plan rose to $6.99 a month and the ad-free plan to $11.99 as new owner Skydance moved quickly on pricing.

  • On Tuesday, October 13, 2026, Discovery+ raised U.S. subscription prices, increasing its ad-supported plan by $1 to $6.99 monthly and its ad-free tier by $2 to $11.99 monthly, effective immediately for new subscribers.
  • Following the $110 billion merger of Paramount and Warner Bros. Discovery, which closed last week, Skydance Corp. was formed to address nearly $80 billion in debt while pursuing $6 billion in cost savings.
  • Existing subscribers will receive 30 days notice before rate increases take effect, with updated prices appearing on billing statements on or after November 12, 2026, according to the company.
  • Skydance Chairman and CEO David Ellison has outlined plans to merge HBO Max and Paramount+ into a single application over time, though executives have not clarified whether Discovery+ will remain independent.
  • As of August 2026, Antenna estimated Discovery+ has 4.9 million U.S. subscribers accessing unscripted programming like "90 Day Fiancé" and "Deadliest Catch" alongside lifestyle content from HGTV and Food Network.
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The Desk broke the news on Tuesday, October 13, 2026.
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