Online shoppers set Thanksgiving Day spending record after big discounts

With Discounts on Offer, Shoppers Seem to Bite

For weeks, businesses have been sending consumers endless offers of discounts on all sorts of items. Finally, on this long weekend, it appears that consumers bit. Preliminary data released on Friday suggests that Americans took advantage of big deals on Thanksgiving and Black Friday, opening their wallets, though they were selective about what they bought. Consumers spent $6.1 billion in online shopping on Thanksgiving, according to Adobe Analyt…

Bigger-than-expected discounts led to another holiday spending surge

Online shoppers spent a record $6.1 billion on Thanksgiving after discounts fueled toys, electronics and clothing purchases.

Shoppers spent $6.1 billion online on Thanksgiving

Consumers spent $6.1 billion online on Thanksgiving, up 8.8% from last year, according to Adobe Analytics. Holiday shopping was once defined...

Holiday Spending Frenzy: Unbelievable Online Shopping Boom!

In a remarkable display of consumer enthusiasm, Americans defied the holiday feast tradition by hitting record highs in online spending this Thanksgiving. Industry experts tracking digital commerce noted unprecedented e-commerce activity during the holiday. Massive Online Spending Surge Consumers spent an astronomical $6.1 billion online on Thanksgiving, marking an 8.8% increase from the previous year, according to Adobe’s data.… Read the rest T…

Thanksgiving E-Commerce Sales Reach Record $6.1B

Consumers spent a record $6.1 billion online on Thanksgiving, up  8.8 percent year-over-year (YoY). Growth outpaced last year (Thanksgiving 2023: $5.6 billion, up 5.5% YoY), driven by big discounts across the board.