Shein Returns to Profit, Europe Sales Down 14%
- Shein reported a return to profitability in the second quarter, posting $2.40 billion in net income and $11.08 billion in sales compared to a $99 million loss in the prior quarter.
- An increase in total orders fulfilled supported a more than 20% sequential jump in net revenue, though the Iran conflict continued to impact operations in the Middle East.
- Europe sales decreased by nearly 14% to $3,770 million, reflecting weaker volumes as the company anticipated the European Union imposing fees on low-value e-commerce parcels.
- Since the Sept 1 debut in Hong Kong, Shein shares have dropped 27.3% from the offer price, as investors fret about growth and European Union regulatory risks.
- These second-quarter results represent the first financial report for The Singapore-headquartered retailer as a public company, underscoring its initial public offering milestone.
21 Articles
21 Articles
The fast fashion platform Shein recorded a sharp drop in sales in Europe in the second quarter, after increasing prices and reducing online advertising in anticipation of the European Union's charging of low-value e-commerce orders from July 1st. Since its launch on the Hong Kong Stock Exchange on September 1st, Shein's shares accumulated a fall of 27.3% compared to Hong Kong's bid price of 48.56 dollars per share, as investors expect the rates …
The company founded in China indicated that the net result attributable to the shareholders totaled $2.3 billion in the first six months of 2026, compared to 1,100 in the same period last year. "We anticipate that the external environment will remain uncertain in the second half of 2026, and tariff barriers and the volatility of logistics costs are likely to persist," said Shein Executive Chairman Sky Xu, in a report presented to the Hong Kong S…
"We expect the environment to remain uncertain in the second half of 2026, given the counter-winds of tariffs and the continuing volatility of logistics costs," said Shein President Sky Xu.
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