Published 19 days ago

Self-humiliation of a cult brand: Minister bans Alfa Romeo model names.

Summary by Sueddeutsche Zeitung

Italy's right-wing economy minister has banned the traditional brand from naming its first electric car after an Italian city - and cites old laws in the process.

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Sueddeutsche Zeitung

Self-humiliation of a cult brand: Minister bans Alfa Romeo model names.

Italy's right-wing economy minister has banned the traditional brand from naming its first electric car after an Italian city - and cites old laws in the process.

19 days ago·Munich, Germany

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