Samsung Leads Global Soundbar Market for 12th Straight Year

Samsung leads global soundbar market for 12th straight year

Samsung Electronics maintained its stronghold on the global soundbar market for the 12th straight year in 2025, data showed Sunday, on the back of...

Samsung was the world's biggest soundbar brand last year

Samsung was the world’s biggest soundbar brand in 2025. This is not the first time the company has achieved that milestone. It was the number one brand last year, too. In fact, Samsung has held the top position in the global soundbar market for 12 consecutive years. The company has also been the world’s leading TV brand for 20 years in a row. According to market research firm Future Source, Samsung held a 19.7% share of the global soundbar …

Samsung Tightens Grip on Global Audio Market as Rivals Falter

The global soundbar market is showing signs of weakness, with premium brands such as Yamaha and Sennheiser suffering significant declines at the top end. But while rivals struggle, Samsung is strengthening its grip on the sector, consolidating its position as the world’s dominant audio powerhouse. Samsung retained its position as the world’s No.1 soundbar brand for the 12th consecutive year, and the company’s influence is expected to grow furthe…

Samsung tops global soundbar sales for 12th year straight.

Samsung Electronics has once again solidified its position as a leader in the audio-visual industry by being named the world’s top soundbar brand for the 12th consecutive year. This impressive achievement was confirmed by new research from Future Source, which revealed that Samsung claimed 21.5% of global soundbar revenue and 19.7% of unit volume in […]