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Asian Marketplaces Lose Market Share in Germany

Summary by Ecommerce News
German sales for Shein, Temu and AliExpress have dropped 35.5 percent in the third quarter, compared to that same period in 2025. The total sales came to 566 million euros. As a result, the market share has fallen to 3.1 percent. A quarter earlier, their share was still 5.3 percent.…

20 Articles

Center

The Asian platforms Shein, Temu and AliExpress have implemented significantly less in Germany in recent months.

·Germany
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Lean Right

Chinese online retailers flood the European market with millions of consignments of goods. They have long benefited from a customs clearance limit. The EU no longer wants to accept this and reacts. This is also directly noticeable in the balance sheets of Temu and Co.

The rise of Asian portals such as Temu or Shein seems to have stopped for the time being, as new figures show. This is mainly due to new EU requirements.

·Munich, Germany
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Center

The sales of Asian online platforms such as Shein in Germany have fallen sharply, their market shares have fallen. The background is a new customs duty for goods from non-EU countries.

·Hamburg, Germany
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Lean Right

Bundesverband E-Commerce und Versandhandel Deutschland e.V. (bevh): Berlin (ots) - The again deteriorating consumer mood is reflected in online trade. Turnover data from the bevh consumer survey for the 3rd quarter show a weak increase of 2.9 percent to around 18.5 billion euros in the ...

·Hamburg, Germany
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Lean Left

REVENUES of Asian platforms Temu, Shein and AliExpress in Germany fell by 35.5% due to new EU customs measures on shipments outside the Union, which stopped their rapid growth in that market.

·Zagreb, Croatia
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op-online.de broke the news on Friday, October 9, 2026.
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