Reach sales slide as online views dented by Google AI
- Shares in London-based Reach plunged by almost a quarter on Wednesday as the Daily Mirror and Daily Express publisher reported a 9% drop in total revenues to £232.9 million for the six months to June 30.
- Digital revenues dropped to £54.2 million from £61.1 million after Reach was hit by a "lower volume" of referrals from online platforms, mainly linked to Google search overviews.
- Print revenues fell 8.3% to £178 million for the first half, while adjusted pre-tax profits dipped 5% to £40.3 million despite advertising revenues being boosted by the World Cup.
- Boss Piers North, chief executive of Reach, said the group seeks "greater independence from referral traffic" through subscription and video growth, adding the future will focus on original content over volume.
- Last September, Reach planned to cut more than 320 journalism jobs, and the group expects sector headwinds to "persist" into 2027 despite maintaining targets for the remainder of this year.
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Google's AI overviews provide answers to millions of people every day. A recent verdict clearly strengthens the rights of those affected in the event of false statements.
Evening Standard
The IndependentReach sales slide as online views dented by Google AI answers
The newspaper publisher said page views on its platforms dived by 40% for the past half-year.
AI Overviews Now Answer Most Local Searches – How To Get Your Business Cited
AI Overviews are outpacing local packs across 15+ markets. Here is what location pages need to stay visible in AI-generated answers. The post AI Overviews Now Answer Most Local Searches – How To Get Your Business Cited appeared first on Search Engine Journal.
Google is launching, on Wednesday, in France, a new feature offering summaries of its online search results written by artificial intelligence. But this evolution is also accompanied by a risk for the media to see their audience decrease if users simply read these few lines without clicking on the articles.
The American giant is now launching its new feature in France. A search will be able to provide a summary written by artificial intelligence and more a simple list of links. An evolution that worries the press.
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