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Post Malone and Shane Gillis Rescue a 'Lame' Party in Bud Light's Super Bowl Ad

  • Post Malone will perform at a Bud Light event in New Orleans, and consumers can enter an Instagram contest to win $10,000 and Bud Light gear for a home party.
  • Bud Light's new ad, featuring Malone, Shane Gillis, and Peyton Manning, aims to celebrate neighborhood gatherings and humor, according to Todd Allen.
  • Bud Light has faced declining sales but remains the number one beer brand by volume, with plans to appeal to a broad audience with its advertising.
  • The Super Bowl ad will showcase over-the-top characters, emphasizing humor and relatability, as stated by Todd Allen.
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  • 50% of the sources lean Left, 50% of the sources are Center
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