Plug in Your Headphones, The New Xbox Console Boot Up Sequence Just Dropped
A firmware update will add the new glossy Xbox logo and a refreshed startup sound as Asha Sharma continues a broader branding reset.
- On Wednesday, Xbox CEO Asha Sharma announced a new boot-up sound and animation arriving May 13. The sequence features a refreshed startup sound and the updated glossy green Xbox logo.
- Since taking over in late February, Sharma has implemented rapid changes to revive the console brand, ditching the 'Microsoft Gaming' division name and the previous "This is an Xbox" marketing campaign.
- Before the full boot sequence launches, Microsoft has released the new glossy logo design as dynamic backgrounds and profile pictures for Xbox fans to use on their consoles.
- Yesterday, Sharma announced organizational changes, promoting new leaders from the CoreAI division to bring technical expertise to the platform team while discontinuing the Co-Pilot on Xbox software.
- The new logo design is already appearing in internal 'Project Helix' materials, reflecting Sharma's commitment to the company's next-gen console strategy and broader brand revival efforts.
17 Articles
17 Articles
Xbox changes continue with new console boot animation
It feels like not a day goes by at the moment without some Xbox news, and today is no different. Xbox CEO Asha Sharma just announced that Xbox owners will get a new boot up sound and animation on May 13th. The console boot animation is the new Xbox logo, complete with a slight twist on the existing boot-up sound. Microsoft first revealed its new Xbox logo last month, and the company has already released Xbox dynamic backgrounds of the logo, as w…
Microsoft will present the new Xbox more closely on Thursday night and we will accompany the event live for you.
It was recently revealed that Xbox has achieved a new logo to replace the minimalist something used during the Xbox Series S/X generation. This time, Asha Sharma and her Xbox team have opted for a crystal-effect logo on black background and a green tone that recalls the dashboard of the first Xbox console. Now is the time to get serious and use it in the real world. Xbox has announced through Bluesky that, starting Wednesday, we will be greeted …
Microsoft will set Xbox users to a small but visible change in the coming days: The Xbox Series X的S will get a new start sequence, including a revised logo and sound. (Continue reading)
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