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Infobip Study Finds CX Investment Gap in Global Brands

Summary by IT Brief Australia
Many global brands are failing to match CX spending with the systems needed for AI-led customer journeys, according to new research.
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telconews.intelconews.in
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Infobip study finds CX investment gap in global brands

Many global brands are failing to match CX spending with the systems needed for AI-led customer journeys, according to new research.

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customerthink.comcustomerthink.com

New research from Infobip finds disconnected data and systems prevent brands from automating customer journeys at scale

Customer Experience (CX) Maturity Report reveals a widening gap between communications infrastructure investment and CX performance

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customerthink.com broke the news on Wednesday, May 13, 2026.
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