US EditionMoxiWorks Sells MoxiBalance Accounting Software Solution to Upfront as Part of Strategic Transformation
- MoxiWorks sold its back-office accounting software, MoxiBalance, to Vero, a new division of Upfront, announced on May 29, 2025.
- The sale supports MoxiWorks' strategic shift to focus on sales and marketing tools that adapt to agents' changing needs.
- MoxiBalance, which handles close to $2 billion in real estate transactions for over 150 brokerage firms, a pair of franchises, and around twenty thousand agents throughout the United States and Canada, will undergo a rebranding to become Vero.
- Ishtyaq Ahmed, former head of MoxiBalance who enhanced its user experience and spearheaded expansion into Canada, has taken on the role of chief product officer at Upfront to drive continued innovation.
- The companies will maintain partnership and integration, aiming for a seamless transition to deliver modern financial tools that empower real estate professionals.
13 Articles
13 Articles
Gilbert Sun News
MoxiWorks Sells MoxiBalance Accounting Software Solution to Upfront as Part of Strategic Transformation
Sale to Upfront enables MoxiWorks to focus on empowering agents to find, win, and close more deals, while allowing Upfront to expand its financial offerings to the real estate industry
MoxiWorks Sells MoxiBalance Accounting Software Solution to Upfront
SEATTLE, May 29, 2025 /PRNewswire/ — MoxiWorks, a leading real estate sales and marketing software provider, today announced the sale of the company’s back-office solution, MoxiBalance, to Vero, a newly formed operating unit of Upfront, the leading financial platform built to serve the unique needs of franchisors, brokers and agents. The sale is part of MoxiWorks’ new strategic focus on sales and marketing solutions that help brokerages and thei…
MoxiWorks sells accounting platform to Upfront
MoxiWorks, a Seattle-based real estate software company, has sold its back-office accounting platform, MoxiBalance, to Upfront, a financial services firm with a focus on the real estate industry. Terms of the all-cash deal were not disclosed. The sale marks a strategic shift for MoxiWorks as it refocuses its business on sales and marketing tools for agents and brokerages. “At MoxiWorks, our focus is to evolve from a leading legacy software provi…
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