Mountain biking groups ‘stretched thin’ with trail work as popularity grows
- Mountain biking advocates in British Columbia report increased trail use, leading to local groups being 'stretched thin' and needing more support, according to Deanne Cote, executive director of the North Shore Mountain Bike Association.
- Martin Littlejohn, executive director of Mountain Biking BC, stated that their ongoing trail-use study aims to assess the user demographics and their impact on trail networks, despite a lack of funding for mountain biking compared to other major industries.
- Despite British Columbia's reputation as a leading outdoor recreation destination, funding for mountain biking and trail maintenance remains insufficient compared to other industries, as noted by Littlejohn.
- The District of North Vancouver has acknowledged increasing visitors, with parks in the region reporting up to a 65% increase between 2019 and 2024.
32 Articles
32 Articles

Mountain biking groups ‘stretched thin’ with trail work as popularity grows
VANCOUVER - The outdoors were a refuge for many during the pandemic as people hit their local trail networks to mountain bike, hike, run and walk, but advocates in British Columbia say the value of trails isn't reflected in the…
Mountain biking groups 'stretched thin' with trail work as popularity grows
VANCOUVER — The outdoors were a refuge for many during the pandemic as people hit their local trail networks to mountain bike, hike, run and walk, but advocates in British Columbia say the value of trails isn’t reflected in the level of support they receive. Deanne Cote, executive director of the North Shore Mountain Bike […]
Growing Ridership and Retailer Foot Traffic 3/13/25
The NBDA urges the industry to unite to take immediate action to formulate best practices for growing ridership numbers and retailer foot traffic. Bicycle Riding Participation in the U.S. is a significant problem that has been growing for decades. E-bikes have changed the participation demographics and activities but haven’t appreciably changed the fundamental problem. The Bicycle Riding Participation is both timely and essential to the future o…
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