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MLB players strike deal to be turned into AI characters that can chat with fans
MLB Players Inc. and Genies will create AI avatars of top stars enabling monetized fan chats and digital goods, transforming fan engagement with player likenesses.
- Major League Baseball players have agreed to let Genies, an AI avatar technology company, create interactive AI characters based on themselves to allow fans to chat and interact with their favorite players.
- Genies has raised $200M from investors like Silverlake, Bond, and Bob Iger to power this initiative in collaboration with MLB Players, Inc., the business arm of the Major League Baseball Players Association.
- The collaboration aims to transform passive fan experiences into active connections by allowing fans to engage with AI versions of players across digital platforms, creating new opportunities for engagement.
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6 Articles
6 Articles
Coverage Details
Total News Sources6
Leaning Left4Leaning Right0Center2Last UpdatedBias Distribution67% Left
Bias Distribution
- 67% of the sources lean Left
67% Left
L 67%
C 33%
Factuality
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