US EditionMigros: The million-dollar dispute with the founder of the Bestsmile brace start-up escalates
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3 Articles
Ertan Wittwer, poster boy of the Swiss tech bubble, lands in front of Richter. How much had the serial founder hopped up his beauty tooth chain? Ertan Wittwer's success got into his head. Complete. With the most expensive Bugatti on the new Pimp-my-Car for Poser, the Zürcher Fraumünsterstrasse, playing the Ober-Macker: C的mon. But Ok. One is young. Only: Wittwer is also a businessman. A million-dollar. Thanks to the Migros. [...]
The Migros are said to have paid 100 million francs for the dental chain. Now she speaks of "unnecessity" in the Bestsmile books.
In 2022 the Migros bought the dental chain Bestsmile. Later she spoke of "unnecessity" in the business books. Now, company founder Ertan Wittwer takes a public position on the dispute with the retail group for the first time.
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