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Published 2 months ago

Michael Johnson, Winners Alliance to Create Fan-Focused Track League

Summary by Sportico.com
Olympic champion Michael Johnson is determined to revive his beloved track and field, which for decades has only managed to capture the U.S. public’s attention during the Olympics. As reported by our sister site Sportico, Johnson, one of the greatest sprinters of all time, is partnering with Winners Alliance to develop a new track league that aims to better engage existing fans by providing a TV-friendly product to promote the sport’s biggest …

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Michael Johnson, Winners Alliance to Create Fan-Focused Track League

Olympic champion Michael Johnson is determined to revive his beloved track and field, which for decades has only managed to capture the U.S. public’s attention during the Olympics. As reported by our sister site Sportico, Johnson, one of the greatest sprinters of all time, is partnering with Winners Alliance to develop a new track league that aims to better engage existing fans by providing a TV-friendly product to promote the sport’s biggest …

2 months ago
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