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Meta unveils Muse Spark, its first AI model from superintelligence team

The model will first power Meta AI and later expand to Facebook, Instagram, WhatsApp, Messenger and Ray-Ban glasses, with paid API access planned.

  • On Wednesday, Meta announced Muse Spark, the first model from its new Muse series developed by Meta Superintelligence Labs, which Alexandr Wang oversees. The debut positions Meta to compete with OpenAI and Google.
  • Meta pivoted to this proprietary approach after earlier open-source Llama models failed to gain developer traction last April. The shift follows a $14.3 billion investment in Scale AI and Wang's hiring nine months ago.
  • According to Meta's technical blog, Muse Spark offers "competitive performance" while using "an order of magnitude less compute" than its midsize Llama 4 variant. The company positions this as an efficient foundation for reasoning and health analysis tasks.
  • The model will debut in the coming weeks across Facebook, Instagram, WhatsApp, Messenger, and Ray-Ban Meta glasses. Meta also launched a "private API preview" for "select partners," experimenting with a new revenue stream.
  • While Muse Spark remains proprietary, Meta stated there is "hope to open-source future versions of the model." The company is already developing the next generation, competing with Anthropic and Microsoft in the AI sector.
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Bloomberg broke the news in United States on Wednesday, April 8, 2026.
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