The unexpected landing in the province of Alicante by Leo Messi, a brand-new Princess of Asturias Award for Sports 2026 due to its sporting trajectory and its impact beyond the playing field, may not be limited to the purchase of the CD Eldense, an operation that went around the world, and to the project to build a sports city in the cradle of footwear in Spain. The Argentine star wants to go further in its business projection, and has put the v…
The unexpected landing in the province of Alicante by Leo Messi, a brand-new Princess of Asturias Award for Sports 2026 due to its sporting trajectory and its impact beyond the playing field, may not be limited to the purchase of the CD Eldense, an operation that went around the world, and to the project to build a sports city in the cradle of footwear in Spain. The Argentine star wants to go further in its business projection, and has put the v…