McDonald’s Rolls Out New ‘Protein’ Menu Badges, but Social Media Users Question the Numbers

McDonald’s rolls out new ‘protein’ menu badges, but social media users question the numbers

McDonald's is adding new protein badges on 17 different menu items spanning breakfast, lunch and dinner, including the Egg McMuffin and Chicken McNuggets, but social media users question the numbers.

McDonald's rolls out new 'protein' menu badges, and social media users question the numbers

McDonald's is leaning into the protein craze, adding new labels to over a dozen menu items across its app and kiosks.The fast-food giant said in a news release Tuesday that it's assigning "protein callouts" on its menu items.McDonald's describes the callouts as "visual 'badges' that make it quick and easy to spot protein options any time of day."PROTEIN BOOM IS THREATENING TO WIPE OUT VEGETARIAN CHAIN AS SHUTDOWN LOOMSCustomers can view the badg…

McDonald's Just Added a Brilliant Change to Its Menu

And fans will actually be happy.Credit: Allrecipes/Adobe ImagesWe all know that in the food world, trends can come and go quickly. Sure, some trendy flavors, including pickle and hot honey, can stick around for a while, but gimmicks like the butter board and Dalgona coffee were only ever a fleeting blip on the internet. However, one food trend that doesn't seem to be going anywhere is protein. Consumers are increasingly focused on hitting their …

McDonald’s new protein labels spark backlash

Just when you thought fast food couldn’t get any more tailored to your fitness goals, McDonald’s rolled out new “protein callouts” designed to make high-protein choices easier to spot. However, not everyone is buying it. The badges, now appearing on more than a dozen menu items across the McDonald’s app and kiosks, highlight the grams of protein in fan favorites, tapping into the booming demand for protein-packed meals. But instead of applause, …

McDonald’s revamps menu across 17 items as GLP-1 use surges

Protein is having a moment. The rise of people using GLP-1 drugs to lose weight, along with the overall changing consumer demands, has left restaurants scrambling to deliver protein-heavy menu options. "Restaurant menu trends in 2026 are being shaped by…