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MASSAGE ENVY BUILDS ON 2025 MOMENTUM AHEAD OF ANNUAL PERFORMANCE SUMMIT
Massage Envy grew its skin care and body care services with over 4 million online bookings and invested $1.3 million in workforce development during 2025.
On Thursday, Massage Envy announced 2025 highlights in Scottsdale, Arizona as it prepares for its 2026 Annual Performance Summit, showcasing innovation across skin and body care, digital engagement, and workforce investment.
Throughout 2025, the brand deepened product and service offerings designed to deliver personalized results, launching Results-Driven Facials in July with five targeted services and announcing Results-Driven Body Care earlier this month.
Advanced treatments expanded with Results-Driven Peels and Nourishing Light services featuring LED light therapy, the Zero Downtime Peel in March, and a Persimmon.life partnership offering SmartTox injectable treatments in California, Arizona, and Texas.
Customer satisfaction surged in 2025, with Net Promoter Scores rising more than four points to the highest tier, nearly 96,000 Google reviews averaging 4.78 out of 5 stars, and more than four million online bookings.
The franchise network's $1.3 million workforce investment—including $800,000 in scholarships to 320 aspiring professionals and $350,000 in grants through the American Massage Therapy Association—positions sustained future growth.