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Martin Lewis criticises 'misleading and unnecessary' major crisp brand packaging
Martin Lewis said the 36g pack lists 148 calories per 30g serving, while the full bag contains 178 calories.
Consumer champion Martin Lewis criticized Wotsits packaging on Wednesday, calling the nutritional information on the 36g bag "misleading and unnecessary" because it lists calories per 30g serving.
The pack states 148kcal per 30g serving, yet the full 36g bag contains 178kcal; Lewis questioned this discrepancy, asking, "Who eats 5/6 of a bag?"
One user posted, "Every container of food should have the total number of calories in it," as consumers demanded calorie counts for entire packages rather than suggested servings.
Other users questioned whether manufacturers follow existing labeling regulations, with one remarking, "Are they following a regulation where they are in line with it but it's a stupid regulation and they know it."
Newsquest contacted PepsiCo, which owns Wotsits, for comment. Observers noted manufacturers may resist clearer labeling because "people would limit the amount they eat, which isn't what manufacturers want.