Lotus Unveils Focus 2030 – Reinforcing Brand DNA with an All-New Hybrid-V8 Supercar
11 Articles
11 Articles
Iconic British automaker Lotus abandons electric car goals with new hybrid plans
Iconic British automaker Lotus has ditched its plans to be an electric-only brand in the coming years with the launch of a new hybrid supercar.Lotus has announced its new Focus 2030 strategy, which will enable the brand to boost its competitiveness and move towards a more sustainable business model.The new strategy is built on four key principles, including brand reinforcement, a multi-powertrain strategy, close partner collaboration and financi…
Lotus Unveils Focus 2030 – Reinforcing Brand DNA with an All-New Hybrid-V8 Supercar - Lotus Tech (NASDAQ:
Focus 2030 targets market competitiveness and sustainable business operations through brand reinforcement and unification, close partner collaboration, financial discipline, and multi-powertrain strategy.New proprietary
Lotus comes to formalize the project of his future supercar. Surprise, it will be hybrid, and not 100% electric. It's a... The article Lotus raises its foot on electric, his next supercar will be hybrid appeared first on Automobile Clean.
The information is surprising: Lotus, long synonymous with extreme lightness and mechanical purism, is about to commercialize what it presents itself as its first supercar. Positioned above the Emira, the Type 135 will adopt a hybrid powertrain combining a thermal V8 with electric assistance, for an announced power of more than 1,000 hp. What remains unclear is the exact identity of the engine. Lotus does not confirm whether the brand is re-esta…
Lotus reveals Focus 2030 strategy – ICE, EV and PHEV line-up; new Type 135 is a reborn Esprit with V8 hybrid
Lotus today announced Focus 2030, its revised business strategy that will see it scale back on its electric vehicle (EV) plans in favour of a multi-powertrain approach. The debut of the Eletre X Hybrid, a plug-in hybrid (PHEV) version of the all-electric Eletre, served as the starting point for this pivot. According to the company, the new strategy is meant to address evolving regulatory and consumer landscapes, which have seen EV uptake drop in…
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