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Aldi, Lidl and Morrisons Slash Price of Christmas Veg to 5p
Major UK supermarkets including Aldi, Morrisons, and Lidl limit purchases of festive vegetables priced as low as 5p to support affordability and protect British growers, says Good Housekeeping Institute.
- On December 18, Morrisons said More Card holders can buy British Carrots , Parsnips , Brussels Sprouts and Whole Swede for 5p each until December 26, while Aldi matched this price from December 19 for similar festive vegetables.
- With household budgets squeezed, retailers compete to offer the cheapest Christmas dinner, with Aldi matching Morrisons' 5p veg prices while coordinating with British growers to protect farmgate payments.
- Aldi has limited each vegetable to four per customer, Lidl restricts shoppers to three packs per product, and Morrisons caps purchases at eight items across 5p veg, with the latter's offer running until December 25.
- Shoppers across the nation are taking advantage of supermarkets offering vegetables at 5p, with GHI found Aldi's Christmas basket cheapest at 29.35, influencing last-minute buying this week.
- Aldi says it uses fixed-cost pricing with British growers, and from December 19, shoppers can buy British Large Frozen Turkey for 2.46, as part of its Festive Super Six until December 24.
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13 Articles
13 Articles
Grimsby Telegraph+2 Reposted by 2 other sources
Lidl and Aldi ration Christmas veg 'due to demand'
Customers will be restricted on how much they can buy
·Grimsby, United Kingdom
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Total News Sources13
Leaning Left2Leaning Right0Center9Last UpdatedBias Distribution82% Center
Bias Distribution
- 82% of the sources are Center
82% Center
L 18%
C 82%
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