LeBron James Cease and Desist, Explained: 76ers Star Taking Legal Action Against the 'TikTok for Sports Betting'

LeBron James Takes Legal Action Against Company for Unauthorized Use of His Likeness

Ahead of the 2026/27 NBA season, LeBron James signed a deal with Polymarket, an online prediction market that allows users to trade shares on the outcomes of real-world events. That partnership will help James earn nearly four times what he does with his new team, the Philadelphia 76ers. While James has found another way to […]

LeBron James sends cease and desist to 'Bron AI' sports betting app over unauthorized likeness

LeBron James issued a cease and desist to Bron AI, a sports betting app he says uses his likeness without authorization. The ad features Dillon Brooks and Kalshi.

LeBron James cease and desist, explained: 76ers star taking legal action against the 'TikTok for sports betting'

Social media users were greeted with an AI-generated image of James promoting a sports-betting platform on Wednesday. James is saying he had nothing to do with it.

LeBron James Sends Cease-And-Desist Letter Demanding Sports Betting App Stop Using His Name & Likeness Without Permission

LeBron James Sends Cease-And-Desist Letter Demanding Sports Betting App Stop Using His Name & Likeness Without Permission #LeBronJames is taking legal action against a sports betting app accused of using his likeness without permission. The #NBA superstar’s legal team recently sent a cease-and-desist letter to PlayVision Inc., the company behind Bron AI, after an advertisement… The post LeBron James Sends Cease-And-Desist Letter Demanding Sports…