Nvidia Engaged Crisis PR Specialist a Year Before Jensen Huang Admitted to Relationship
The firm handled Huang’s behind-the-scenes communications for months before he admitted the relationship and apologized to Nvidia staff.
- On Sunday, Nvidia CEO Jensen Huang acknowledged he had a romantic relationship with Alice Huang, a former executive at Singapore-based Megaspeed, amid intelligence reports identifying her as a suspected spy for China.
- Nvidia CEO Jensen Huang hired Heller Inc., a crisis communications firm known for managing high-profile scandals, at least one year before publicly confirming the affair, following an October 2025 chip export report.
- Internal communications teams were instructed to include Heller Inc. on press inquiries about Jensen starting in late 2025; founder Risa Heller has previously represented former congressman Anthony Weiner and chef Mario Batali during personal controversies.
- Following the disclosure, Jensen issued an apology to his family and Nvidia employees, while the board announced an independent investigation into his activities, stating no evidence suggests confidential information was compromised.
- US intelligence officials have determined that Alice is a spy working for the Chinese government, according to The New York Times, while Megaspeed previously acquired nearly $2 billion worth of Nvidia chips.
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Jensen Huang had a crisis PR firm on board a year before confessing to affair
Jensen Huang reportedly hired crisis communications firm Heller before disclosing his affair with Alice Huang. The disclosure prompted Nvidia to investigate whether its chief executive had been targeted by foreign intelligence.
The collaboration with the consultant began around the same time that Jensen Huang was first linked to an extramarital affair.
It has been revealed that Nvidia CEO Jensen Huang hired Heller, a PR firm specializing in sexual misconduct, to manage his personal risk starting a year prior to reports of an affair with a suspected Chinese spy. The company is facing criticism for explaining the relationship as a normal client-client relationship despite knowing about the affair, and the Nvidia board is currently investigating whether information was leaked. Shareholders have f…
TechCrunch
technewstube.comJensen Huang reportedly engaged a PR firm with a history of handling high-profile sex scandals a year ago
The PR firm was enlisted shortly after an Oct. 2025 New York Times report described Alice Huang's business dealings with Jensen Huang, Wired reported.
Nvidia CEO Jensen Huang hired a crisis PR firm a year before admitting to affair
Nvidia CEO Jensen Huang hired prominent crisis communications PR firm Heller -- best known for handling high-profile public scandals -- at least a year before admitting to an extramarital affair with a suspected Chinese spy.
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