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Japan Actors Union Develops Guidelines for Generative AI Use
The union’s guidelines require consent and compensation as performers push back against unauthorized AI voice cloning.
On Thursday, the Japan Actors Union released new guidelines to curb unauthorized AI voice cloning, as Dragon Ball actress Masako Nozawa called the practice "unforgivable" and compared it to theft.
Nozawa, the 89-year-old voice of Goku, expressed frustration after viewing AI videos imitating her voice, arguing the technology cannot replicate the emotion behind her performances.
The union's 21-page policy mandates prior written consent for AI usage and establishes standards for compensation, while providing mechanisms to request removal of unauthorized vocal audio works.
Under the new rules, the union will demand immediate halts to unauthorized content distribution and require violators to pay amounts equivalent to sales generated from AI-cloned audio.
Voice actor Toshi Shimada, best known for Chibi Maruko-chan, has criticized unauthorized monetization of his voice, while the union aims to use these guidelines to build a record for future legislation.
(Seoul=Yonhap News) Reporter Kim Byeong-gyu = In the midst of ongoing damage from unauthorized voice generation using artificial intelligence (AI) in Japan, actors and voice actor groups said, “The right to voice...