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Introducing “Naming Rights” to School Facilities Such as Gymnasiums and Cafeterias Oita National College of Technology as an Opportunity for Students to Get to Know Companies
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Naming rights is the right to attach a nickname such as a company name or brand name to a public facility, etc., and the enterprise side pays a naming rights fee to the owner as compensation. This naming rights agreement is currently underway at school facilities in Oita prefecture. Crasas Dome Oita is sponsored by “Clasas Chemical.” “Toyota Corolla Oita Festival Plaza” is sponsored by “Toyota Corolla Oita.” Both are nicknames determined by nami…
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