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Published 2 months ago

Indy 500 Tells F1 There’s Legally Only One ‘Greatest Spectacle in Racing’

Summary by Ground News
The "Greatest Spectacle in Racing" slogan is trademarked by the Indianapolis Motor Speedway. F1, NASCAR, ESPN, and even LL Cool J have all been dropping those same words during recent live TV coverage, marketing material, and in the case of the famous rapper, the opening of the Miami F1 GP.

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motorsportmotorsport

IMS in trademark row with F1 over "greatest spectacle in racing" slogan

It revolves around the phrase "the greatest spectacle in racing," which was originally trademarked by former track owner Hulman and Company in 1986, and which has been used extensively in promotion ever since.Early last year, the Liberty Media-run Las Vegas GP used the phrase "the greatest racing spectacle on the planet" on social media, and subsequently, Boles expressed his displeasure to F1.At ...Keep reading

2 months ago·United States
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AutosportAutosport

IMS in trademark row with F1 over "greatest spectacle in racing" slogan

It revolves around the phrase "the greatest spectacle in racing," which was originally trademarked by former track owner Hulman and Company in 1986, and which has been used extensively in promotion ever since.Early last year, the Liberty Media-run Las Vegas GP used the phrase "the greatest racing spectacle on the planet" on social media, and subsequently, Boles expressed his displeasure to F1.At ...Keep reading

2 months ago·London, United Kingdom
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The DriveThe Drive

Indy 500 Tells F1 There’s Legally Only One ‘Greatest Spectacle in Racing’

IMS boss Doug Boles said they're "prepared to take every measure possible to protect our brand's intellectual property."

2 months ago
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