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I was loyal to David Jones. If only they’d been loyal to me

The retailer’s collapse reflects how younger shoppers increasingly buy straight from brands, while 10 people under 45 surveyed by the author rarely mentioned David Jones.

Increasingly, I walk through the fashion floors and feel as though the store is looking past me, towards a younger woman it would rather attract.

4 Articles

Sydney Morning HeraldSydney Morning Herald
+3 Reposted by 3 other sources
Lean Left

I was loyal to David Jones. If only they’d been loyal to me

Increasingly, I walk through the fashion floors and feel as though the store is looking past me, towards a younger woman it would rather attract.

·North Sydney, Australia
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Bias Distribution

  • 75% of the sources lean Left
75% Left

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Sydney Morning Herald broke the news in North Sydney, Australia on Monday, November 9, 2026.
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