How Rahquel Purcell Is Keeping DEI Alive In Her New L’Oréal Role

How Rahquel Purcell Is Keeping DEI Alive In Her New L’Oréal Role

In the words of Beyoncé: America has a problem. In 2020, the Black Lives Matter movement and rise of pandemic retail therapy saw Black-owned beauty brands hitting record numbers. For an industry that has historically left Black women in the dark, diversity, equity, and inclusion was the future.  Then, years later, DEI turned into a dirty word. The same Black businesses that just hit heights, crashed. They shut down, filed for bankruptcy, or were…