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How publishers are actively testing agentic AI to hike productivity

Summary by Digiday
Hearst is testing how agentic AI can improve its processes for its ad sales division and Thomson Reuters and DPG Media are also using Agents.

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How publishers are actively testing agentic AI to hike productivity

Hearst is testing how agentic AI can improve its processes for its ad sales division and Thomson Reuters and DPG Media are also using Agents.

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mediagazer.commediagazer.com

The ad-supported web is dying and may be replaced by the agentic web, on which web native digital payments, including micropayments, are viable

Mediagazer presents the day's must-read media news on a single page.

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mediagazer.com broke the news in on Wednesday, May 21, 2025.
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