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HomeView Will Include These Apple Apps at Launch

Target’s preorder launch gives Apple a new $299.99 smart display with Siri AI, FaceTime, and personalized controls for up to six users.

  • Apple released the HomeView, a $299 smart home hub featuring a 7-inch Liquid Retina display and Siri AI integration for controlling compatible smart accessories.
  • Unlike an iPad, HomeView recognizes up to six users via facial recognition and offers dedicated 'faces' for smart home tiles, running a proprietary operating system distinct from iPadOS.
  • The device's 1:1 square display forces letterboxing on standard widescreen video from Netflix and YouTube, though the shape suits smart home widgets and recipe cards better than traditional landscape screens.
  • Available for preorder now, the HomeView ships November 13 in Starlight, Rose Pink, Silver, and Space Gray, supporting Matter-compatible accessories and CarPlay-like app integration.
  • Apple positions HomeView against Amazon Alexa and Google Nest Hub by emphasizing encrypted privacy and integrated smart home management, though the device lacks an App Store and relies on iPhone connectivity for certain functions.
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Lifehacker broke the news in New York, United States on Tuesday, October 13, 2026.
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