Heading to Albany: Leaning into the family business

Globo

Lean Right

Factuality

Ownership

For some women, the company of the family has been part of the professional life since early. For others, the succession appears after a trajectory built away from the business of the parents. Luiza Helena Trajano, for example, began working at the age of 12, during the school holidays, in the shop of the uncles in Franca, in the interior of São Paulo. Over the following decades, she went through different areas of the Magazine Luiza until assum…