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YouTube Is Turning Into an Answer Engine with a New Conversational Search Feature
The experiment adds conversational prompts, text summaries and video clips, and Google says it is available to YouTube Premium subscribers 18 and older in the US.
- Google is testing Ask YouTube, a conversational AI search feature for US YouTube Premium subscribers that delivers step-by-step results combining text, longform videos, and YouTube Shorts.
- Interested users aged 18 or older must manually enable the feature via YouTube Labs, which launches a chatbot-like interface for complex queries like planning road trips or researching topics.
- Queries like "Who were the Apollo 11 astronauts" return tailored summaries with video galleries featuring Neil Armstrong, Buzz Aldrin, and Michael Collins, alongside suggested follow-up prompts.
- The tool occasionally hallucinated, claiming the discontinued Steam Controller lacked joysticks when it actually has one, requiring users to verify information from these AI-created search results.
- Google noted it is working to make Ask YouTube available to non-Premium users, potentially surfacing different video types alongside sponsored placements as the feature expands.
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The largest online video site is about to acquire its own AI Mode, the model that already exists in Google, called Ask YouTube.
Google is testing AI chatbot search for YouTube
Google is trying out an AI Mode-like search experience for YouTube. The company is now testing “a new way to search on YouTube that feels more like a conversation,” with results pulling in things like longform videos, YouTube Shorts, and text about what you’re searching for. The “experiment” is…
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