Google AI search shift leaves website makers feeling ‘betrayed’

Google's Vulnerability In Search Is Growing

The dip suggests the trend isn’t an anomaly, but a sign of mounting competitive pressure and shifting user behavior.

Google AI search shift leaves website makers feeling 'betrayed'

The now-ubiquitous AI-generated answers – and the way Google has changed its search algorithm to support them – have caused traffic to independent websites to plummet, according to Bloomberg interviews with 25 publishers and people who work with them. Read full story

AI Replies Threaten Traffic Flow for Independent Publishers Amid Google’s Algorithm Changes

The world has wrapped its head around the fact that Google’s AI-generated replies aren’t going anywhere soon. However, a new report is sharing how they’re not a great option for independent websites and small publishers. The replies generated through AI, alongside the many changes done by Google to the search algorithm to support them, are leading to a downfall in traffic. The news comes to us from Bloomberg, which cited many interviews with nea…

“Betrayed, That’s the Word”: Small Business Owners Reel as Google A.I. Destroys Google Search

(ZeroHedge)—In March 2024, Morgan McBride stood in her half-renovated kitchen posing for a photo shoot. The images were for a new Google ad campaign, a celebration of the ways the search engine had empowered her family’s do-it-yourself home improvement site, Charleston Crafted, to flourish. Just weeks later, she said, traffic from Google dropped more than 70%. McBride had weathered Google algorithm changes before. But this time, the recovery nev…

Google AI search shift leaves website makers feeling ‘betrayed’

By Davey Alba and Julia Love | Bloomberg In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways the search giant had helped her family’s business grow. But by the time the ad ran about a month later, traffic from Google had fallen more than 70%, McBride said. Charleston Crafted, which features guides on do-it-yourself home improvement projects, had weathered algorithm …

Google AI Search Overview leaves website makers feeling betrayed

NEW YORK -- In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways the search giant had helped her family’s business grow. But by the time the ad ran about a month later, traffic from Google had fallen more than 70%, McBride said.