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Ford’s $30,000 EV Truck Sets Ambitious Goal: 100,000 Sales in Year One
The target would make Fathom the best-selling non-Tesla EV in America, with a starting price just under $30,000, people familiar with the matter said.
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Ford wants to sell 100,000 Fathoms in the $30k EV truck's first year
Ford has set a goal to sell 100,000 of its upcoming Fathom electric truck in the model’s first year of sales, which would put it among the best-selling EVs in America, and the best-selling non-Tesla EV. more…
·Fremont, United States
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Ford has set a high sales target for its new electric vehicle model, the Fathom. The company aims to sell more than 100,000 units of the electric pickup truck, which will be priced at approximately $30,000, in its initial production phase.
Ford targets more than 100,000 Ford Fathoms sold in the first year, for a family electric pickup under the $30,000 assembled in Louisville. A massive bet that could beat the cards of the American market, provided that the demand follows.
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Leaning Left1Leaning Right0Center1Last UpdatedBias Distribution50% Left, 50% Center
Bias Distribution
- 50% of the sources lean Left, 50% of the sources are Center
50% Center
L 50%
C 50%
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