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Fitbit Air First Impressions: Google's New Fitness Tracker Has a Built-In Coach
The $99 tracker comes in multiple band styles, and the Stephen Curry special edition adds a fabric band with a raised liner and wordmark.
- On Thursday, Google revealed the Google Fitbit Air, a screenless 'set and forget' fitness tracker designed to undercut competitors like Whoop. The launch features a special edition co-designed with NBA star Stephen Curry.
- Accompanying the hardware release, Google is rebranding the Fitbit app as 'Google Health,' integrating the Gemini-powered Google Health Coach to deliver personalized workout plans, injury advice, and nutrition tracking based on user data.
- The tracker costs $99, while the Stephen Curry Special Edition Fitbit Air is priced at $129. The lightweight 12g device features seven days of battery life, water resistance, and a signature #LockIn design.
- Preorders placed before the May 26 launch include a free $35 Google Store credit and three months of Google Health Premium, which usually costs $9.99 monthly. The subscription remains optional for tracker users.
- Positioned as a budget-friendly 'focus wearable,' the device undercuts competitors like Whoop 5.0 in the emerging screenless tracker market. The design marks a return to the 'almost invisible' pedometer style popularized in 2008.
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Pre-order new Google Fitbit Air for FREE with trade-ins, or score an extra band/$35 store credit
Google unleashed the all-new Fitbit Air today. We are indeed tracking some pre-order deals you can take advantage of both on the official Google Store and at Amazon in the form of some complimentary store credit and FREE $35 extra bands, but if you have some gear to trade-in you can also score the actual Fitbit Air for FREE too. more…
Google launches $100 Fitbit Air without a screen to rival Whoop
Alphabet Inc.'s Google on Thursday launched the Fitbit Air, a $100 screenless fitness band aimed squarely at taking on Whoop Inc. and other makers of health and fitness wearables that forgo displays.
·San Jose, United States
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The Google Fitbit Air comes at a price of $99.99 and includes 3 months of free trial from Google Health Premium
Coverage Details
Total News Sources30
Leaning Left7Leaning Right0Center6Last UpdatedBias Distribution54% Left
Bias Distribution
- 54% of the sources lean Left
54% Left
L 54%
C 46%
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