FirstTeam promotes Lauren Henss to chief marketing and strategy officer

FirstTeam promotes Lauren Henss to chief marketing and strategy officer

FirstTeam promoted Lauren Henss to chief marketing and strategy officer, citing brand and tech work plus a 2026 AI push with Purlin.

FirstTeam promotes Lauren Henss to chief marketing and strategy officer - Boston Real Estate Investors Association

Lauren Henss has been promoted to chief marketing and strategy officer at FirstTeam, effective immediately, the brokerage announced on Thursday. Henss joined FirstTeam in 2024 as vice president of marketing and strategic initiatives. Since then, she has helped shift marketing from a traditional support function to a core driver of growth that connects brand, recruitment, […] The post FirstTeam promotes Lauren Henss to chief marketing and strateg…