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Supermarkets: Who Will Prevail in the 16 Billion Euro Battle?

Summary by Protothema
EY-Parthenon's new X-ray shows how demographics, market concentration and new consumer habits are changing the rules of the game - The strategies of Sklavenitis, Masoutis, Panteliadis (My market), Forozides (Lidl), Lavidas (AB) and Heimonides (Galaxias) and the next areas of growth

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EY-Parthenon's new X-ray shows how demographics, market concentration and new consumer habits are changing the rules of the game - The strategies of Sklavenitis, Masoutis, Panteliadis (My market), Forozides (Lidl), Lavidas (AB) and Heimonides (Galaxias) and the next areas of growth

·Marousi, Greece
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A new study by EY-Parthenon highlights the transformation of the supermarket industry in Greece. According to the study, market concentration, changing consumer behaviors and macroeconomic pressures are redefining the concept of value, making it necessary

A new study by EY-Parthenon presents the transformation of the supermarket industry in Greece, highlighting that the market is gradually turning towards operational efficiency, the use of technology and data, as well as…More...

·Greece
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Greece's organized food retail market remained resilient, reaching 16 billion euros in 2025, up from 12 billion euros in 2020, recording a compound annual growth rate (CAGR) of... Supermarkets: The Greek market is in a transformation phase - Food retail to reach 16 billion in 2025 - NAFTEMPORIKI

The Greek food retail market remains resilient - Profitability is a significant challenge - need to search for new sources of revenue and change the growth model, since the size of the chains is no longer enough

A new study by EY-Parthenon presents the transformation of the supermarket sector in Greece, highlighting that the market is gradually turning towards the business

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sofokleousin.gr broke the news on Thursday, October 29, 2026.
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