Booze Group's Price Strategy Pays Off, but Profit Falls

Dan Murphy’s and BWS take huge profit hit as prices come down

Winning a bigger market share has come at a significant cost.

Booze group's price strategy pays off, but profit falls

Bottle shops and pubs giant Endeavour Group has increased its retail market share after lowering shelf prices for customers, leaving it with lower profits.

Endeavour warns on consumer spending despite Dan Murphy’s rebound

The major liquor chain has been cutting prices and putting on more promotions in the hope of jumpstarting weak growth in sales.

Endeavour Group FY26 profit tumbles despite sales growth

Here's what the Dan Murphy's owner reported for the financial year. The post Endeavour Group FY26 profit tumbles despite sales growth appeared first on The Motley Fool Australia.

Endeavour Group trades margin for share at Dan Murphy’s and BWS

Endeavour Group’s focus on price competitiveness in its retail business has boosted sales, but eroded its bottom line.  The liquor and hotel group announced a 1.3 per cent increase in sales to $12.2 billion on Monday, but underlying earnings before interest and tax slid 8.7 per cent to $845 million.  “Sales momentum in retail is building with customers responding positively to our renewed focus on value and price leadership,” said MD and CEO Jay…

Endeavour profit falls as pricing strategy weighs on retail earnings

Endeavour Group has reported a sharp fall in profit for the 2026 financial year, as investment in lower liquor prices, cost inflation and expenses associated with its transformation strategy weighed on earnings. Group sales increased 1.3 per cent to $12.21bn, but underlying earnings before interest and tax (EBIT) fell 8.7 per cent to $845m. Underlying net profit after tax declined 14.8 per cent to $363m, while statutory profit fell 87.8 per cent…