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The Babybel Cult Packaging Is over: Why Does the Famous Cheese Change Its Look?

Summary by Sud Ouest
The Bel group replaces the cellophane of its Babybels with paper, a major initiative to reduce the use of plastic and meet societal expectations A "major challenge" for a cheese

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Babybel packaging is changing: the Bel Group is betting on paper. Another of its flagship products, Kiri, is expected to follow this trend of reducing plastic.

Center

Babybel packaging is changing: the Bel Group is betting on paper. Another of its flagship products, Kiri, is expected to follow this trend of reducing plastic.

Center

The Bel group replaces the cellophane of its Babybels with paper, a major initiative to reduce the use of plastic and meet societal expectations A "major challenge" for a cheese

·France
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Babybel packaging is changing: the Bel Group is betting on paper. Another of its flagship products, Kiri, is expected to follow this trend of reducing plastic.

Babybel packaging is changing: the Bel Group is betting on paper. Another of its flagship products, Kiri, is expected to follow this trend of reducing plastic.

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Sud Ouest broke the news in France on Saturday, November 22, 2025.
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