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Earthquake in La 7th After Sánchez's Electoral Advance: Javier Ruiz Won't Do the Mornings to Lead the Evenings and Sarah Santaolalla Joins the Afternoons

Summary by El Periódico
The chain reorganizes its grid for its next launch, which will coincide with the pre-election campaign

9 Articles

Lean Right

During his participation in the Sixth Ibero-American Congress of Marketing, Communication and Public Affairs, Javier Ruiz has unveiled the plans of the new DTT channel in our country regarding the electoral advancement published yesterday by Pedro Sánchez

·Madrid, Spain
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Lean Left

The director of the channel will pass from morning to night and advance the first special program of his history

·Barcelona, Spain
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Left

The new political scenario, marked by the electoral advance, forces La 7th to modify its initial plans, with special impact on Javier Ruiz, the main visible head of the channel

·Madrid, Spain
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El PeriódicoEl Periódico
+2 Reposted by 2 other sources
Center

The chain reorganizes its grid for its next launch, which will coincide with the pre-election campaign

·Barcelona, Spain
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Javier Ruiz: “My life has just changed” From the mornings to the ‘prime time’ The Seventh will be born 24 days before the elections “We didn’t have this planned” The elections can mark the initial DNA of The Seventh A premiere that changes before it occurs “The truth and the context” From 5-N to 29-N The Seventh has not yet begun to broadcast and is already facing its first big change of plans. The motive is at the polls. The new television stat…

Because the elections will take place on 29 November, exactly twenty-four days after La 7th starts its broadcasts. In just over three weeks, the channel will have to show its informative muscle... Precisely, if it was already assumed that La 7th reached the date of issue [...] The entry The electoral advance puts in tension La 7th, which faces several problems, was first published in PR News.

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El Periódico broke the news in Barcelona, Spain on Monday, October 5, 2026.
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