Do celebrity endorsements make a difference? 19% of young people admit they might

Do Charli XCX’s and Kid Rock’s endorsements make a difference? 19% of young people admit they might

Singer Megan Thee Stallion performs at a Kamala Harris rally in Atlanta on July 30, 2024. Megan Varner/Getty Images by Richard T. Longoria, University of Texas Rio Grande Valley British pop star Charli XCX sent many young people’s group text chats and social media feeds wild when she endorsed Kamala Harris by playing off a … Continued

Do celebrity endorsements make a difference? 19% of young people admit they might

British pop star Charli XCX sent many young people's group text chats and social media feeds went wild when she endorsed Kamala Harris by playing off a term she coined in a song, and posted on X, that "kamala IS brat."