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Coda Launches Coda Links, a New Solution Enabling Seamless and Compliant Direct-to-Consumer Monetization
Coda Links boosts direct-to-consumer monetization with a 30% rise in new visitors and 8x transaction volume growth for publishers across 70+ markets, officials said.
- From Singapore, Coda announced Coda Links on December 18, 2025, making it available globally to help publishers convert link-outs into secure D2C experiences.
- Recent regulatory changes in the US, Europe and Asia, including United States regulatory actions, the EU Digital Markets Act, and Japan's Mobile Software Competition Act , are opening opportunities for developers and publishers to transact directly with users.
- The solution uses intelligent deep linking to pass player ID, SKU and preferred payment method into pre-filled checkouts, while publishers can choose simple payment pages, intermediary compliance pages, or full checkout via Coda's commerce API, all supported by Coda's localized payments network.
- Early adopters reported strong uplifts after deployment, with one capturing 18% of iOS traffic and boosting a top US publisher’s monthly revenue 14x alongside a 30% new visitor increase.
- Coda already supports more than 300 publishers and over 300 million paying users, recently acquiring Recharge to broaden prepaid capabilities and enhance control and compliance for publishers.
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Coda Launches Coda Links, a New Solution Enabling Seamless and Compliant Direct-to-Consumer Monetization
SINGAPORE, Dec. 23, 2025 /PRNewswire/ -- Coda, the global leader in digital content monetization and payment optimization, has officially launched Coda Links, a new solution that empowers publishers to transform link outs into seamless, secure, and high-converting direct-to-consumer (D2C) experiences.
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